Tracking & Analytics

Overview

RankFlow provides comprehensive tracking and analytics tools to help monitor ad performance, user engagement, and revenue generation. When fetching ads or tracking user interactions, RankFlow returns a structured response containing key details about each ad.

Understanding the Ad Response

The response from RankFlow's API includes structured data for each ad, allowing developers to handle impressions, clicks, and relevance scoring efficiently.

Ad Response Structure

Each ad object returned by RankFlow contains the following properties:

• id: A unique identifier for the ad.
• title: The main title of the ad.
• description (optional): A short description of the ad.
• trackingUrl: A unique URL used for tracking impressions and clicks.
• score: A numerical score indicating the ad’s relevance and engagement level.
• createdAt: A timestamp indicating when the ad was created.

Example Response

When fetching ads from RankFlow, the response may look like this:

[
  {
    "id": "ad_123456789",
    "title": "Earn Rewards with Staking",
    "description": "Start staking your crypto and earn daily rewards.",
    "trackingUrl": "https://rankflow.com/track/ad_123456789",
    "score": 8.5,
    "createdAt": "2025-02-18T12:00:00Z"
  },
  {
    "id": "ad_987654321",
    "title": "Trade Crypto with Zero Fees",
    "description": "Join our platform and enjoy fee-free crypto trading.",
    "trackingUrl": "https://rankflow.com/track/ad_987654321",
    "score": 7.9,
    "createdAt": "2025-02-18T11:45:00Z"
  }
]

Tracking & Analytics Integration

Once an ad is displayed, developers can use the trackingUrl to monitor user interactions such as impressions and clicks. This ensures accurate performance measurement and revenue tracking.

Optimizing Ad Performance

By analyzing ad scores and engagement metrics, developers can fine-tune their ad placements to maximize visibility and user interaction. Key optimization strategies include:

• Using ad scores to prioritize high-performing ads.
• Monitoring click-through rates (CTR) to refine ad targeting.
• Adjusting placement and content based on engagement metrics.

Privacy & Compliance

RankFlow follows industry-standard privacy regulations, ensuring compliance with GDPR and other data protection policies. Key privacy features include:

• GDPR-compliant data collection
• Configurable data retention policies
• User consent management
• Data anonymization options

Accessing Analytics

Developers can access detailed ad performance reports via the RankFlow Dashboard or API endpoints to analyze impressions, clicks, and revenue in real time.